Cottonelle is partnering with actor, comedian and former physician Ken Jeong to introduce a personal care marketing approach that it calls...

Anheuser-Busch today (June 28) launched a campaign, “That’s Who We Are,” that focuses on all parts of its business, including its people, branding,...

A new self-service advertising platform comes at a point of growing pains for the channel where many brands have become “reluctant” buyers. Kroger...

Ad Net Zero supporters, both in the U.S. and internationally, will now be required to set a public science-based net zero target by the climate...

In May and June, 141 brands, including major banks and blue chip advertisers, supported unreliable artificial intelligence-generated news and...

Domino’s Pizza Inc. today (June 19) unveiled Pinpoint Delivery, a new technology that allows users of the chain’s app to have pizza delivered to a...

Nike built on a multi-year partnership with Epic Games to create “Airphoria,” an online gaming experience within Fortnite, the brand announced on...

Niantic, an augmented reality (AR) gaming company, unveiled a new in-game ads product called Rewarded AR, according to a press release. With the new...

Unilever and TikTok have announced a global partnership around the social platform’s popular hashtag, #CleanTok, to allow the consumer packaged...

Pinterest has appointed Westbrook, a media company founded by Will Smith and Jada Pinkett Smith, as its exclusive creative partner to offer...

As the buzzy tech grows in popularity, concerns regarding consumer protection, privacy, and ethics could prompt advertisers to take pause. The...

Nielsen on Wednesday (June 14) introduced its own Media Data Room (MDR) in order to better position itself as a data leader within the measurement...