by 909holdings | Jul 7, 2023 | News
Cottonelle is partnering with actor, comedian and former physician Ken Jeong to introduce a personal care marketing approach that it calls “assvertising,” per a press release. Jeong features in an online video about the effort. Consumers can visit a microsite through...
by 909holdings | Jul 6, 2023 | News
Anheuser-Busch today (June 28) launched a campaign, “That’s Who We Are,” that focuses on all parts of its business, including its people, branding, partnerships, and more, per details shared with Marketing Dive. The campaign features “We Make the Beer,” an ad released...
by 909holdings | Jul 5, 2023 | News
A new self-service advertising platform comes at a point of growing pains for the channel where many brands have become “reluctant” buyers. Kroger Precision Marketing (KPM), the retail media unit of grocery giant Kroger, today (June 28) announced that it has been...
by 909holdings | Jul 4, 2023 | News
Ad Net Zero supporters, both in the U.S. and internationally, will now be required to set a public science-based net zero target by the climate action organization, according to a press release. Partners will have 12 months to set targets, with several options to do...
by 909holdings | Jul 3, 2023 | News
In May and June, 141 brands, including major banks and blue chip advertisers, supported unreliable artificial intelligence-generated news and information (UAINs) websites through the funneling of programmatic advertising dollars to these sites, according to a study by...