PPC Campaign Management Services
Want to know how to increase sales by 52%? Pay Per Click advertising is your answer. Hire the best PPC Company. We help you drive more traffic and increase conversions by designing powerful PPC campaigns.
We've driven over
in sales for our clients
client PPC campaigns
We have generated
Half a million
calls for our clients
- $0-1,800/month ad spend (paid to networks)
- Target up to 400 keywords
- Google Ads Network
$300 / month
+ $800 setup fee
- Spend $1,800-$10,000/month on ads (paid to networks)
- Target up to 2,000 keywords
- Google Ads & Bing Networks
$10% of ad spend
+ $1,200 setup fee
- $10,000+/month ad spend (paid to networks)
- Target up to 10,000 keywords
- Google Ads & Bing Networks
- Google Shopping Management
$8% of ad spend
+ $1,800 setup fee
What is PPC Campaign Management?
PPC Campaign Management refers to the management where the full PPC strategy & budget of a company is supervised by a marketer (or a crew of marketers). This can be done by an in-house team of marketers or can be outsourced to an external agency and media buyers either.
Following are some questions you might have
- What is pay-per-click marketing?
- Is it actually worth your money?
- Does it produce any profitable results for your business?
PPC marketing is an important component of investments for many companies. PPC advertising can profit just about any company as it is one of the most dominant forms of digital marketing. Even the most experienced professionals of marketing understand that there are only meager advertising tactics that enable you to hit your target audience at practically any point in the purchasing process – and PPC Marketing is one of them!
PPC refers to “pay-per-click.” It is a business model of digital marketing which enables you to generate content, display that content to the particular set of appropriate audience and then in return you pay for certain advertising behavior or actions. In most of the cases, one pays for the ad clicks or hits which the audiences make on the advertisement. But in many other cases, one also has to pay for actions like impressions or on-side engagement or even on the specific number of video views!
PPC publicity is an astounding opening to offer your company a competitive edge by placing your brand before all concerned customers who may never have discovered it otherwise. It is not surprising that it can be an irreplaceably precious instrument for your brand’s awareness, lead generation, and creating conversion.
PPC Services Offered By Riseup Holdings:
- Search Advertising
They are the most common type of advertisements which are pretty easy to spot, especially when you search for something, you’ll find these ads at the top of the basic organic results. It is easy to identify them because they come with this little ‘Ad’ logo by their side.
To help you yield the maximum results, Google has created & curated the Ads working in such an away, that you first have to conduct keyword research & then create the targeted Ads to capture the maximum traffic possible for the business. The best thing about these Ads is they bypass the organic ranking, which saves a lot of time.
- Display Advertising
Unlike the search ads which showcases your ads only on Google Search, the Display Ads by Google is famous for showing your ads all over the internet using the Google partner websites.
Google Display Ads enables you to fine-tune who sees your ads, because of all the targeting options it provides you. With Display Ads, you can handpick the audience, choose the people who have visited other websites for your niche or belong to any specific country. Plus, you can engage your customers visually as well because Display Ads enables you to show ads using both Text and Images.
- Social Advertising
If connecting with your audience personally is your way then the Social Media Ads are the thing for you. Social Media Advertising is a wonderful tool as it allows you to showcase your ads in your preferred demographics’ newsfeed or their social hangout places as well. Another amazing thing about the social media ads are, you don’t need any social media presence to run the ads – all you need is an account.
Nearly all social media platforms allow you to run ads but Facebook, Instagram, and Linkedin are the major ones. Plus these are the platforms that can increase the brand awareness of your account like anything else.
Social Media marketing allows one to do anything – from sending people to a particular landing page to forms designs to generate leads.
Have you ever been on any website or searched for any particular product, and after some time the same website’s or product’s ad popped up on somewhere else? Well, you’ve been remarketed to it. Remarketing is one of the best & proven ways of PPC. This is because in PPC you target people who have previously shown genuine interest in your company, they visited your website!
And when they’ll see your website’s Ad again, it will entice them to enough to visit your website again and complete the purchase. It also keeps reminding people about your brand every now and then!
- Google Shopping
If you own an eCommerce store than we are pretty sure that the Google Shopping Campaigns are going to be much more beneficial for your business than any other form of PPC Campaign. This is because these results often show a carousel over the main Google search, which not only catches their attention, but also allows them to see the products and their respective prices as well, without clicking on any website.
Hence, the Google Shopping Ads provides all your audience with a sneak-peek of your products along with the price before you’ve paid for any click. Because of this, we can assure you that every click you’ll be paying for will have a higher chance of converting.
Riseup Holding follows a structured approach for your PPC Campaign. This is how it works:
The face of your online business is always your website. Analysis of the website is very important to understand how search ads can work for your company and how each ad will impact your website. Our technical analysts and specialists in usability review your website and obtain a thorough understanding of your website’s end goal. Our experts are thereby ensuring that the pages used for our Paid Search promotions are fully designed to show consumers exactly what they are looking for.
We just can not stress enough how essential tracking and analyzing the competitors move online is, in order to remain one step ahead at all times. Our thorough research on the product offering and marketing strategy of your rivals in terms of what extra things they do in order to achieve the same goals as you. We use our dedicated tools to provide us with detailed insights into competitor strategy and thus, make our strategy for PPC highly effective and efficient.
PPC Account Structuring
In any PPC approach, the account structure is the most important aspect. We come up with a complete structural outline of your account during this process, withholding your PPC goals in mind. We tailor an account for future search and display campaigns, specifically for you. We model systems that are both flexible and easy to understand. Our past paid marketing search campaigns give us the experience we need to ascertain the best strategy achievable for your brand.
Perfect Ad Creation
We do a thorough keyword analysis for you, including every possible variation of keywords closely related to your company. Creative Ads are then designed to match the user’s keywords in campaigns to show the USP in just 3 rows.
Optimization, Optimization, and Optimization
Because of your business’ exceptional know-how and a well-structured PPC account, our account managers will constantly optimize your account to achieve the expected results and a little more if possible. From the outset, we focus on your specifications to make sure we are always up to the mark in achieving (if not beating) all of the set goals. We also resell your products to your pre-existing customers via PPC advertising, aiding you to assure loyalty to your clients.
Each operation we do on your account focuses on getting more traffic and higher sales for your company at a lower CPA. Riseup Holding is really proud to be an ethical and outcome-oriented company and all our success stories testify for our excellence!!
PPC Platforms We Use
There are numerous PPC platforms each of which of them with their own unique advantages and best uses. The two most influential PPC platforms used by Riseup Holdings are:
- Google Ads
Google Ads is the most famous and widely spread platform of PPC, where all the ads are shown on the bases of the Customer’s Searches. Google Ads is worth your money because it showcases the ad content to users who are actively looking for what all your brand has to offer.
- Facebook Ads
Facebook Ads has a unique targeting system (which allows you to advertise on Instagram as well). There are two primary advantages in Facebook Ads: retargeting depending on segmented marketing and tailored viewers. Moreover, you can also bring your product to clients who don’t even know about the existence of your brand. Google Ads is about collecting supply, while Facebook Ads are about generating demand.
There are many other platforms as well which exist on social media platforms like.
- Twitter Ads
- Linkedin Ads
- YouTube Ads
- Quora Ads
- Promoted Pins on Pinterest
Riseup Holdings PPC Campaign Management Packages
PPC MANAGEMENT PRICING
|FEATURES||BASIC PLAN||STANDARD PLAN||PREMIUM PLAN|
|Monthly PPC spend with PPC networks||Up to $1,800||$1,800 to $10,000||$10,000 – $35,500|
|Keywords in campaign||Up to 400||Up to 2,000||Up to 10,000|
|Google PPC Network|
|Bing PPC Networks||Additional $100/month|
|Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)|
|Google Display Network|
|YouTube Video Ads (Clients need to provide video or purchase a Riseup Holdings web video production package)|
|Google In-Store Visit Reporting|
|Google customer match & audience match|
|Gmail Competitor Ads|
|Initial campaign development & strategy|
|Advanced keyword research and selection|
|Ad campaign copywriting|
|Ad copy performance testing|
|Ongoing keyword development and tweaking|
|Dynamic keyword insertion into ads|
|Google analytics integration & goal tracking|
|Strategic bid management|
|PPC account settings monitoring (Ex. Geotargeting)|
|Single account representative|
|Up to two personal consultations per month|
|Up to 100 web lead phone calls tracked per month (Included for all Riseup Holdings clients)|
|Up to 25 web lead phone calls transcribed per month (Included for all Riseup Holdings clients)|
|Monitoring clicks, conversions and click fraud activity|
|Setup and management of rule based bidding|
|International PPC campaign management (English only campaigns)|
|Setup of 1 Unbounce Landing Page template (optional)|
|Website conversion analysis reporting|
|Initial banner ad design for display & remarketing||Add $700||Add $700||1 set included|
|Quarterly banner ad design for display & remarketing (a total of 4 banner ad sets a year)||Add $220||Add $220||Add $180 a month (since 1 set is included each year)|
|Website conversion analysis implementation||By Quote|
|Social Media PPC Advertising||By Quote||By Quote||By Quote|
|Landing page performance testing||By Quote|
|Monthly performance & analysis reporting|
|200+ SMEs behind campaign driving results|
|Google Shopping Management||$220/month||$220/month||Included|
|International Campaigns (Non-English) – Each additional language monthly management cost:||$180||$180||$180|
|Weekly Data Calls: Review campaign changes every 7 days||$300/month||$300/month||$300/month|
|Translation Services:||By Quote||By Quote||By Quote|
|One time setup (1st month)||$750||$1,200||$1,800|
|Progressive monthly management cost:||$250 (& minimum for all plans)||$350/mo. Or 10%, whichever is higher||$1,200/mo. Or 8%, whichever is higher | $35k-$70k spend = 8% | $70k-$120k spend = 5% | $120k+ = 4%|
|Need more information? Call Us: +91-8376058639||SIGN UP||SIGN UP||SIGN UP|
We offer custom strategies for small, mid-size and big businesses to help you get the maximum returns.
Riseup Holdings manages all the campaigns using the best advertising technology, to help you target your ideal market precisely.
With the Pro plan, you’ll get access to advanced services such as click, conversion and click fraud monitoring, setup and management of rule-based bidding, and so on, helping you to monitor your campaign effectively.
With Premium plan, you get access to international PPC campaign management, the setup of one Unbounce landing page template, and website conversion analysis reporting. Contact us to get an exact quote for these services.